YouTube Audience Growth Lab

This is an online course for those in pursuit of video excellence. Whether you’re a business owner, personal brand, online entrepreneur, fitness instructor, photographer or foodie – I want to help you get your message out there in the world and I can’t think of a better place than YouTube to showcase and market your work!

The course offers you the opportunity to build your YouTube channel using 5 simple steps that I’ve personally developed from my own YouTube experience. This is a DIY online course and you will work through each of the modules at your own pace. I go through everything you need to know to get your channel up and running, from the YouTube foundations to detailed strategies to grow your audience.


Foundation Module : Setting Up for Success

An introduction to the basics. Everything you need to know to start your YouTube journey and how to start. Learn the basics from how to set up designing your YouTube channel homepage for maximum impact.

MODULE 1 : video Content Strategies

What and how to make your videos. We learn how to decide what goes onto your channel in terms of content and creative. 

Module 2 : Video Programming & Production

Understand the importance of planning out your video content.

Module 3 | Marketing, Search & Discovery

Learn how to market your channel using SEO. Make sure you are doing your best to allow people to find your videos. Using Youtube native features and social media you can get found without spending a penny or dime 😉


Module 4 | YouTube Audience Development

This covers how to grow your audience and keep them engaged


M5: STEP 5 : Measuring Success

Measure your success. Lear what key metrics you need to keep your ey on and how you can optimise your channel using your analytics and data insights.


bonuses : youtube strategy workbook & reseources

Get all the bonuses which include the ultimate recording, graphics & video editing checklists, video making planners, done for you video scripts and video making tools discounts.

Stay organised, plan ahead, get creative.

Emma Drew


I’m a YouYube creator of over 10 years building my YouTube channels gaining over 420 Million views and nearly half a million subscribers. As a marketer and Youtube creator the next step for me was a no brainer. I want to make sure that everyone has aacess to the knowledge and tools that will allow them to easily share what they have to offer via video.

Ready to get started?